Creation of Exceptional Customer Experience is Both an Art and a Science
Most brands today are aware of the need to deliver a compelling customer experience. Organizations continue to focus on the “how” of creating exceptional CX. What follows, however, can be a little unclear for some. The good news is that research and studies are providing comprehensive – and data-based – guides that address the intricacies …
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Technology For the CX Win
From the pandemic period to our current post-pandemic status, consumers’ wants and needs have evolved exponentially, leaving organizations scrambling to keep up. These changes have involved supply chain shortages, an explosion of purchasing channels and more. This pivot has seen organizations leaning more and more on digital technology to meet consumer expectations and stay ahead …
Becoming A Customer-Centric Organization
Today’s brands focus on many customer-centric terms – one of the most recent (and misunderstood) is “customer success”. Although it’s understandable to assume that this factor is the same as “customer satisfaction”, the two concepts are, in fact, not interchangeable. So what are we actually looking at when considering customer success versus customer satisfaction? To …
Customer Service Emerges Triumphant as the Single Determinant of Brand Success
In today’s digital age, customer service continues to shape the emerging business model and define success – particularly for B2B organizations, (and for good reason). While successfully meeting the needs of individual customers (B2C) can be an art form unto itself, servicing B2B customers tends to raise the stakes. This type of service is inherently …
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ChatGPT – Next Level Hitch or Hallelujah?
In late 2022, ChatGPT was launched to great fanfare and hype. Today we’re going to examine exactly which types of applications can benefit most from the involvement of this platform. ChatGPT is an artificial intelligence chatbot – a natural language processing tool driven by AI technology that allows you to have human-like conversations. This advanced …
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Anexa Wins Gold, Silver And Bronze Stevie® Awards In 2023 Stevie Awards For Sales & Customer Service
[CDMX, MÉXICO] – March 6, 2023 – Anexa has been presented with a golden, silver and bronze Stevie® Award in the Customer Service Team of the Year – Recovery Situation – Business Services Industries; Contact Center of the Year (Over 100 Seats) – Business Services Industries; Customer Service Team of the Year – Recovery …
CX – A Bear Market Doesn’t Need to Be a Scare Market
Here’s a startling but important business statistic: surveys show that decreasing customer churn by a mere 2 % is equivalent to cost-cutting by 10%. Recovery from the global pandemic had business leaders guessing – would we be facing a recession, or would commerce bounce back? As it turns out, a little bit of both – …
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